Agreed, Mr. Nelson

Fast Company’s methodology is highly confusing, inasmuch as to the magazine, “innovative company” appears to be synonymous with “successful company.”  Aside from the obvious confirmation bias problems inherent in this type of list (the writer appears to have reverse-engineered it from earnings reports), it takes as an unstated yet required assumption that successful products inherently stem from innovative companies.

Nintendo has a reasonable chance of appearing on the list due to the Wii and related products, but you need more than a single successful game to start calling a given company innovative as a whole.  Not to mention, innovative companies may not be the same as profitable ones.