The Difference Between Copying And Duplication
February 13th, 2009Apple stores work because they have a strong design element, strict control of the way their products are used, strong differentiation from their competition, good pricing power, and a decided attitude. Sony has at least some of these things, plus an extremely broad consumer product range. Microsoft stores have basically none of these things. Why it thinks that the best way to sell their products is via retail is quite unclear to me.
Why will this succeed?
Posted in Business, Gear, Geoff |